Hoarfrost Media

SITE / PODCAST / NEWSLETTER

Advertise with Hoarfrost Media

Three fixed placements reaching readers and listeners across Petawawa, Pembroke, Renfrew County, Deep River and the Algonquin edge.

RATE CARD

Community board

Valley Community Board

$149

CAD · runs two weeks

Podcast sponsorship

Seasonal Podcast Series Sponsorship

$860

CAD · four episodes

Full partnership

Valley Lattice Partnership

Six weeks of combined placements across every channel we run.

$1,240 CAD

BOARD

Valley Community Board — $149 CAD

A community notice board display used for the Hoarfrost Media community listings

This is a short text placement on our community board, the section of Hoarfrost Media that carries local notices, small-business offers and association announcements. It runs on all of our local news pages for two weeks, giving it steady visibility across every article a Valley reader opens during that period.

The listing is written text — your business name, a short message and a link if you supply one. It is built for small businesses, tutors and community associations that want a plain, affordable way to reach readers in Petawawa, Pembroke and the surrounding County without committing to a larger campaign.

One round of edits is included after the listing goes live, so you can correct a date, a price or a phone number without paying again. At the end of the run you receive a view count for the listing, giving you a factual sense of how many page views it accumulated.

  • Two-week run across all local news pages
  • One included revision after publication
  • A view count supplied at the end of the run
Request this placement

PODCAST

Seasonal Podcast Series Sponsorship — $860 CAD

A podcast microphone and mixing board set up for a Hoarfrost Media recording session

This is presenting sponsorship of a four-episode seasonal series about life in Petawawa and the upper Ottawa Valley through the changing seasons — how the Garrison economy, the Algonquin edge trails and Renfrew County events shape the rhythm of the year. Your sponsorship carries opening credits on all four episodes and one host read per episode.

It suits cultural organizations, tourism operators and local retail partners who want their name spoken directly by our hosts to listeners across the region, rather than appearing only as a visual placement. Planning happens before the season starts, so your message fits naturally into the episode topics.

Every host read is drafted for your approval before it airs, and after the four episodes close we send listen reports covering the season, so you know exactly what ran and when.

  • Opening credits across all four episodes of the season
  • One host read per episode, script approved in advance
  • Planning session before recording begins
  • Listen reports supplied after the season closes
Request this placement

NEWSLETTER

Valley Lattice Partnership — $1,240 CAD

A newsroom desk with layout boards used for planning Hoarfrost Media partnership content

This is six weeks of combined presence across every channel we operate: site placements on our local news pages, four newsletter credits in our weekday digest, six mentions read on the podcast, and one partner-labelled article written about your organization and clearly marked as sponsored content.

It is built for organizations — larger local businesses, regional associations, institutions connected to Garrison Petawawa's civilian economy — that want a coordinated presence rather than a single listing, without the complexity of negotiating separate bookings for each channel.

Planning begins with a short call to sequence your site placements, newsletter credits and podcast mentions across the six weeks, and creative support is included so your message reads consistently in each format. A closing summary is delivered once the partnership ends.

  • Site placements running across the six-week term
  • Four newsletter credits in the weekday digest
  • Six podcast mentions read on air
  • One partner-labelled article, clearly marked as sponsored
  • Planning call, creative support and a closing summary
Request this placement

PROCESS

How the work goes

01

Enquiry

You tell us the placement, dates and who you want to reach through the contact form or booking desk.

02

Confirmation

We confirm availability against our editorial calendar and send a short booking summary and invoice.

03

Creative approval

You supply or approve the listing text, host-read script or partnership article draft before anything runs.

04

The placement runs

Your content appears on the agreed schedule — within a few business days of confirmation for most bookings.

05

Reporting

At the end of the run you receive a view count, listen report or closing summary, depending on the placement.

WHO IT FITS

Who this is for

Small businesses & tradespeople

Reaching households in Petawawa and Pembroke through a short, affordable listing.

Tutors, associations & community groups

Posting a single announcement or an ongoing notice across Renfrew County.

Cultural, tourism & retail partners

Sponsoring a seasonal podcast series heard by listeners near Deep River and the Algonquin edge.

Organizations wanting full coverage

Combining site, newsletter and podcast presence through the six-week partnership.

These three placements are not built for national campaigns or businesses outside the upper Ottawa Valley — our audience is local, and the rate card is priced for local budgets.

PRICING

A note on pricing

The three prices above are the complete published rate card and cover the format, run length and deliverables described for each placement. There is no separate quote step — what you book is what you pay. Payment is arranged when the booking is confirmed, and our Payment & refund policy and cancellation policy apply to every booking.

NEXT

Have a question about a placement before you book? Our FAQ page covers scheduling, pricing and coverage.